4 Tips for More Effective Meetings

Whether you work from home or in a traditional office, meetings are typically a part of your working life. They often get a bad rap as being ineffective, too long, and pointless, but they don’t have to be!

As a manager or supervisor of employees, you can change the outcome and effectiveness of meetings. Read along for some best tips and advice to hold meetings that are worth the time of your employees.

Determine if it’s needed

The first step to ensuring an effective meeting is to see if you even need one! Ask yourself:

 

  • Can my questions be answered easily in an email or over the phone?

  • Is this more of a question for one person versus a whole team?

  • Are the topics needing discussed going to be of benefit for the whole team?

 

You can potentially address questions or small issues via phone, email, or with one person much more effectively, versus involving your whole team’s time. This isn’t always the case, but it’s important to only hold meetings that serve a purpose.

Create a schedule

Once you’ve established that your meeting is necessary, it’s important to create (and keep to) a proposed schedule. While things can veer off course slightly, schedules will keep you on task and on time. Start with the topics to be discussed, then allocate a realistic amount of time for each topic. Be sure to leave time for further discussion and questions at the end of the meeting.

Take notes and distribute

Delegate someone on your team to take good notes, and be sure that they’re written in a way that all can understand them. Once the meeting is done, make sure that this person sends the notes to all meeting attendees. You can also start a team Google Document that keeps the notes in an easily accessible format in one place.

Keep it short

No one likes a long meeting! We’re all busy and other tasks need to get done, but sometimes a meeting is just necessary. Whether it’s to recap client notes and activity, to address a specific question or issue, or just a time to get the team together, meetings are still important. When you put more attention into determining if your meeting is necessary, putting organization and scheduling at the forefront, and making the most of the meeting time, your employees will appreciate your efforts to conserve their time.

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3 Top Tips to Use Pinterest for Business

According to SocialMediaToday.com, “87% of Pinners bought something because of content on Pinterest” – which means that Pinterest is still clearly a very powerful social network. You can truly make sales from this network, and it’s important that you’re using it to your advantage in business.

Not only is Pinterest a great place to find recipes and home ideas, it’s a useful place to share your business knowledge. From images of your work to blog post graphics, it’s crucial to utilize Pinterest’s visual medium to produce content for your clients and prospects.

Work on your images

Pinterest is a visual platform, so your images are crucial! Pinterest images should be a certain size to be optimal, and that size is 735 px x 1102 px. You can use a program such as Canva.com to create graphics in this size.

In addition to the correct sizing, your images should be eye-catching and optimized. You can optimize images by naming them something relevant, versus simply leaving them as is. If you’re writing and then pinning a blog post featuring homework tips, you can name it something like: “top-homework-tips-for-kids.” It’s also important to look into keywords here, as that will make your images even more likely to be found. This allows your images to be optimized and more SEO-friendly. In addition to your image file names, you’ll want to include a detailed description of the Pin.

According to CoalMarch.com, you can use keywords to create image file names by using this formula: Industry + Service Provided + Location or Feature (not both). Use Google Trends or another keyword search to find trending topics, as well as keywords that those in your industry are seeking.

Lastly, you can use free graphics programs to create a custom image. Find a stock image of your blog theme, add some text, and make it look nice! Attractive images are more likely to be pinned.

Get social

Pinterest is place where you can share, but it’s also a place to be interactive. Follow relevant Pinners, Pin others’ content your boards, and generally stay active.

The more you add content, pin others’ content, and continue to follow new users, the more your page will be viewed, and the more your Pins will be saved. Try following other Pinners every day, and see how many you get in return. If you’re putting in the effort to follow others, it will likely come back to you.

Be consistent

Consistency is very important in using Pinterest for business! Whenever you write a blog post, piece of content, or produce a product/service with quality photos – Pin them. Get into the habit of sharing your content on this platform, as it’s very visual, and visual networks are encouraging for buyers.

By spending some time optimizing your images, creating stunning graphics, naming your files, being social, and posting consistently, you can see the outstanding sales and business results of Pinterest.

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How I Grew my Virtual Business by 50% in 3 Months

In 2013, I boosted sales by 50% in 3 months, while also cutting my stress and workload by about 25%.

Before I get into the details of how to make money online, first you should know about a very special group of 15-year-olds running a Billion-dollar business.

Yes, that’s Billion with a “B”…

Miraculous Billion-Dollar Teens

In their personal lives they can be air-headed and make bad decisions clouded by hormones.

For some of them it’s a miracle they even graduate from high school.

YET…

When they yank on their work uniform suddenly they’re *the* heartbeat of McDonald’s, one of history’s greatest business successes.

Collectively, this teenaged staff (still too young to buy booze) are serving 70 Million people every single day!

…while getting almost ZERO complaints and making a tidal wave of sales… day after day after day… predictably, successfully, profitably.

YET…

You and I – as smart, proud entrepreneurs and salespeople – struggle to manage our load of 20 – 30 active prospects, projects, and customers at any given time.

We follow-up inadequately with new opportunities, we often ignore our best customers, and quickly fall behind on paperwork and filing taxes.

What’s wrong with this picture?

It’s simple.  The solution is SYSTEMS.

Let me use fiery NASCAR driver Danica Patrick to explain…

Tim VS. Danica – It’s ON Like Donkey Kong

Let’s say Danica challenges me to a 1/4 mile drag race – fastest down the strip wins.

She gets to drive her fire-breathing, 750-horsepower NASCAR race car.

Me, a far inferior driver, is allowed to race my everyday, 200-horsepower Mustang.

I would get destroyed.

BUT…

If we swapped cars, I’d crush Danica.  Every. single. time.

How can that be?  After all, she’s *such* a better driver than me!

Well, a car is nothing more than a big system, made up of a bunch of smaller systems: cooling system, fuelling system, steering system, etc.

When I’m driving Danica’s 750-horsepower race car, I’m a fairly average person running a world-class machine – just slam on the gas and keep it pointed straight down the track!

Because the race car’s systems makes it SO easy to go really fast, instantly I’m smoking Danica every single time.

When Danica’s in my (much, much slower) 200-horsepower Mustang, she’s a world-class driver running a fairly average machine.  Even though she could handle so much more, she’s completely limited by the system she’s running.

And *this* is the major difference between entrepreneurs and McDonald’s….

You Are Handicapped By Your Systems

You are like Danica driving an everyday Mustang.  You’re a world-class talent being completely held back by the systems you’re running in your business.

You’ve probably got ho-hum systems to get new customers / clients / investors.

Ineffective systems to complete paperwork and reporting.

Maybe even inefficient systems to produce your product / service.

But McDonald’s?

They’re a bunch of 15-year-olds driving Danica’s 750 Horsepower race car – fairly average workers driving world-class systems, producing world-class business.

The Kids of McDonald’s make Billions while entrepreneurs burn the midnight oil scratching out a living.  Always remember…

Stellar systems, driven by average people,

Will always beat

Stellar people running average systems.

My Path to Systems and Increased Profit

Since 2003 I’d read The E-Myth (Micheal Gerber), Built to Sell (John Warrilow), The 4-Hour Workweek (Tim Ferriss).  All of these books were inspirational but short on details.  I struggled.

My marketing business – Tim Francis Marketing – was growing.  In 2012 it hit a plateau.  I couldn’t possibly take on another stitch of work – I was maxed out.  Or more accurately – my business model was maxed out.

Then in 2012, I read Work the System by Sam Carpenter, which rocked my world.  Best book on small business systems out there.  I immediately took the Work the System Group Coaching, offered by Sam Carpenter and Josh Fonger.

Over the course’s 3 short months I adapted the general lessons they taught – intended for any kind of small business – specifically for my 100% online, virtual business.  I’m sure you’d agree running a business entirely online with staff around the world in multiple time zones is far different than a brick-and-mortar factory or warehouse.

With my first few systems in place, I was now ready to hire staff.  I turned to HireMyMom.com and had two winning applicants working for me within weeks, each executing systems I’d created just a few weeks previous.

In the end, the revenue of my small marketing company soared by 50%, and my work week lightened by about 25% – from around 60 hours to only 45 hours / week.

Today the process continues.  I haven’t reached Tim Ferriss’ 4-Hour Workweek, nor have I reached Sam Carpenter’s 2-Hour Workweek… yet.  But I’ve made some colossal strides forward and sincerely hope I can help you learn how to make money online too.

Onwards and Upwards,

Tim

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Tim Francis teaches How To Systemize Your Virtual Business at http://www.SmoothOnlineSystems.com.  Tim also runs his marketing company, which has clients in CAN, USA, and AUS, spanning from $150K in sales all the way up to $100MM.

Check out these other great articles about home-based business as a work from home professional. Also check out our home-based job descriptions and current job postings for mom professionals.

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Challenging Times Call for Creative Hiring Solutions

In today’s economy, many businesses are having to downsize and cut back expenses every place possible in order to survive. This includes letting valued employees go – often times with much regret. And unfortunately some believe our economy will not improve for a couple of years. So what are businesses to do? How do you support and grow a business if your employee pool is or will be dwindling? Are there creative hiring solutions?

Outsourcing is a Creative Hiring Solution

The good news is that many businesses are finding a perfect solution in outsourcing to independent professionals. These professionals offer the same skills and experience as an on-site employee yet they work as an independent, not requiring employee benefits or office space. One of the largest pools of independent professionals is mom professionals who have left the workforce voluntarily or involuntarily.

Many of them are looking for ways especially now to help supplement their families’ income. And in some cases support their family altogether if their spouse has been laid off. These professionals are experienced and educated but are seeking the freedom and flexibility to work hours that are more conducive to having a family. Some of them work part time and some work full time. Some of them work on an hourly basis and others work on a salary or by the project. What’s great for them and for the company is that studies have proven that a person’s productivity actually goes up when working from a home office. This is at least partly due to the fact that independent workers want to prove themselves and go above and beyond expectations to ensure the work keeps flowing to them.

A Win-Win Solutions

The beauty of it is that these creative hiring solutions is a win-win for the company and the professional. In the majority of cases the company saves on payroll and employee benefits and the professional is pleased to have flexible work and puts forth his or her best effort to make sure the work keeps coming in. For more information on hiring at home professionals, visit www.HireMyMom.com.

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Lesley Pyle is the founder and president of HBWM.com Inc. which includes the national association of Home-Based Working Moms helping moms network, learn and grow in their role as a Home-Based Working Mom and HireMyMom.com connecting at-home Mom Professionals with home-based jobs and projects in virtually every career field.  Pyle has been featured in numerous publications including Forbes, Entrepreneur, Wall Street Journal, USA Today, Home Office Computing, and many others.  Twitter @lesleypyle and @hiremymom

Check out these other great articles about tips for mom as a work from home professional.Also check out our current job postings for mom professionals.

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Hiring a Virtual Assistant Will Help You Grow Your Business

What VAs Provide their Clients and How it Has Helped Their Business

As a home based entrepreneur, most of us look forward to getting to the point where we need to outsource work. If we are outsourcing, we must be busier than we can handle and looking to lighten our load. If that’s the case, you’ll want to take a look inside the opportunities available to home business owners in hiring a virtual assistant (VA).

What is a Virtual Assistant?

If you have not heard of a Virtual Assistant, they are “highly skilled professionals who excel in their given area of expertise. They provide extensive marketing solutions, administrative support, proofing, editing, website design, bookkeeping and many other specialized services for entrepreneurs, small businesses, authors, and others who want to bring their business to a new level. VAs work globally taking advantage of all the many benefits the Internet offers,” Diana Ennen, author of Virtual Assistant – The Series: Become a Highly Successful, Sought After VA, says.

Ways A Virtual Assistant Will Grow Your Business

“A VA can help a client’s business grow in so many ways.  One of the main reasons a person hires a VA is to just take over the daily administrative tasks so they can focus more on their clients and customers, thus making more money and growing their business.  But once the immediate tasks are taken over by the VA, they can start to move into more of a partnership.  A VA can become the second in command for the client.  When the trust grows over time, the VA starts to work with the client’s customers, also helping to make even more money and allowing for their business to grow,” Carolyn Berg, Virtual Assistant/Owner of CyberOffice Solutions, LLC says.

Another way a VA can help a client’s business grow is research.  Most business owners do not have time to do research on the internet or make updates to databases, etc. A VA can handle research as well as help search new business alliances and opportunities.

“Carolyn Berg has been my Virtual Assistant since December 2006. She handles many responsibilities that allow me to develop and market my business. She maintains my online newsletter, creates campaigns, makes calls to clients, creates marketing packages with desktop publishing and overall, keeps me on track. She is always willing to assist me, and she has made some great suggestions toward building the business,” Tom O’Brien, owner of Tom O’Brien Productions, in Washington, CT shares.

A Virtual Assistant is a Business Owner

A virtual assistant is not only an assistant to other business owners, they are business owners themselves. They understand the ins and outs of running a business and know what is involved in owning a home based business. “VAs have a unique way of looking at problems from a business standpoint. Many of them have had their own growing pains and dealt with them which is a big advantage to businesses who use our services,” Candy Beauchamp, CVA, CRESS OffAssist says.

“I use three VAs in my business. I have my main VA who performs administrative tasks for me, another who does my accounting and a variety of others I bring in for special projects such as designing a brochure or doing research.  If I was doing all of this work, I would never have time to see the number of clients that I am able to see and consequently wouldn’t be able to achieve the income that I now can.  Beyond that, they have added capabilities to offer services to my clients that I either don’t have the skills to do or don’t have the motivation or time to do. VAs have given me back time and created a broader range of services that I can offer to clients,” Brad Farris, Anchor Advisors, Ltd, in Chicago, IL, adds.

In today’s world, you don’t have to be in a big office building to have an assistant. You simply need to look online for the many talented VAs out there. I’ve found hiring a Virtual Assistant to be a great way to help manage and grow my business.

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Lesley Pyle is the founder and president of HBWM.com Inc. which includes the national association of Home-Based Working Moms helping moms network, learn and grow in their role as a Home-Based Working Mom and HireMyMom.com connecting at-home Mom Professionals with home-based jobs and projects in virtually every career field.  Pyle has been featured in numerous publications including Forbes, Entrepreneur, Wall Street Journal, USA Today, Home Office Computing, and many others.  Twitter @lesleypyle and @hiremymom

Check out these other great articles about tips for mom as a work from home professional.Also check out our current job postings for mom professionals.

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