Finding Balance as a Work-at-Home Mom: Lessons Learned and Tips for Success

As a mom who left a career in higher education to start a business and work from home, finding balance has been a journey. It’s not easy to juggle work and parenting, especially when you’re trying to grow your business at the same time. However, I’ve learned a lot along the way and would like to share my experience with other work-at-home moms.

When I found out I was pregnant, I knew it was time to take my business seriously. I started by setting a realistic schedule that allowed me to work during my most productive hours while also being present for my family. I also made sure to take breaks throughout the day to rest and recharge.

Once my baby arrived, I had to adjust my schedule again. I quickly learned that nap time was my most valuable work time. I also had to learn to let go of some things and prioritize what was most important. I outsourced some tasks and delegated others to free up more time for my family.

One of the biggest challenges I faced was learning to say no. As a work-at-home mom, it’s easy to say yes to everything, but that can quickly lead to burnout. I had to learn to set boundaries and only take on projects that aligned with my goals and values.

Overall, finding balance as a work-at-home mom takes time and patience. It’s important to remember that it’s okay to make mistakes and that every day is a new opportunity to do better. With the right mindset and systems in place, it’s possible to grow a successful business while also being present for your family.

As my baby is growing, I’ve had to continue to adapt to new challenges. I found that having a designated workspace helped me stay focused on work during work hours and transition to mom duties when I was with my baby. I also learned the importance of self-care and making time for myself, even if it was just a few minutes here and there.

Another thing that helped me find balance was connecting with other work-at-home moms. Having a support system of people who understood the unique challenges of balancing work and parenting was invaluable. We were able to share tips, offer encouragement, and remind each other that we were all doing the best we could.

One thing that I wish I had known earlier in my journey was the importance of setting boundaries with clients. I found myself working crazy hours and responding to emails at all hours of the night, which led to burnout and resentment towards my business. Once I started setting clear expectations with clients about my work hours and response times, I felt more in control of my schedule and was able to provide better service to my clients during designated work hours.

In conclusion, finding balance as a work-at-home mom is possible with the right mindset, systems, and support. It’s a journey with ups and downs, but with patience and persistence, you can grow a successful business while also being present for your family. Remember to take care of yourself, set boundaries, and connect with other work-at-home moms for support and encouragement.

 

Lisa Trinidad is an entrepreneur with a background in communications. She started a mommy blog, Busy Brilliant Mom, in 2016, offering tips for managing motherhood. Despite being a working mom, she left her corporate job in higher education to start Desk On The Run, a service that offers strategy and business management to small business owners. In 2022, she founded Latina Mom Meetup, which provides a space to meet and share resources with other moms in the area. Lisa resides in Brooklyn, NY and is a mother of three girls. Her journey is driven by a desire to establish a community among moms and meet them where they are in the journey through motherhood.

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HireMyMom Success Story: Lauren Gamboa

Tell us about you and your experience finding work on HireMyMom.

I quit my full-time job as a bookkeeper two years ago when my youngest child was born. I recently joined Hire My Mom and have found several leads! Though I haven’t landed a bookkeeping position quite yet, I have been hired to do some web research.

I’m making great money and working when and however much I want to. All while staying home with my kids! This job has allowed me to get my foot in the door as a work-from-home mom. Plus, my membership has more than paid for itself and have found several leads!

 

What are your top tips for landing a job or jobs on HireMyMom.com?

My top tip is to check every single job post. Even though I’ve been specifically looking for bookkeeping jobs, I landed a job doing web research because I checked every single one. Have an open mind and you might find something great that you’re qualified for!

 

What piece of advice do you wish someone had given you at the start of your work-from-home journey?

Not everyone finds success when trying to start a freelance business on their own. When you’re first starting out, instead of putting all your focus on branding yourself and finding clients on your own, check the job boards for remote positions and apply to as many as you can. The key is to just start and get that money coming in!

 

What do you see as your greatest success in life?

Definitely becoming a mom. Raising my kids has made me grow in so many different ways. I can’t imagine life without them!

 

What is something about you that many people don’t know?

One of my goals in life is to be bilingual. I study Spanish every day and I’m currently at the intermediate level. I hope to become fluent one day!

 

 

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How to Ditch Office Life and Land a Great Work-from-Home Job

After more than a year of working from home due to COVID-19 mitigations, you know that the work-from-home lifestyle has many advantages. The short commute, increased family time, and flexibility during the day are things moms appreciate. And, as the virus continues to spread, putting school plans up into the air, you may have additional reasons to love your home office and want to stay in it.

 

But, many employers are busy planning return-to-the-office strategies. If the prospect of returning to the office has you looking for another option that lets you work from home all the time, read on. After decades of helping moms like you make the jump to work-from-home jobs, here are my top tips for making the leap.

 

Make a Plan

Start by considering what you want in your work-from-home job. Think about the things you enjoy about your current job and make a list of the tasks and responsibilities you wish to transfer to your new role. For example, do you excel at project management? Maybe you have an eye for detail and are a great proofreader, or perhaps you are a spreadsheet whiz or a design guru and want to use those skills in your next role. There’s no right or wrong answer, just the ones that make the most sense to you.

 

Next, catalog your skills and abilities. Think big picture here to identify the skills you have that can be transferred to another job. (Sometimes HR people call these transferable skills.) For example, if you set up webinars for your current company, identify the skills involved in that task–such as negotiating contracts, issuing invitations, managing conflicts, and carefully reviewing invoices. These capabilities comprise your set of transferable skills.

 

If you aren’t sure what you want to do or how your skills may translate to different types of jobs, don’t worry, we’ve got you covered. HireMyMom offers resources to help.

 

 

Then, take the online Job Seeker 101 class offered by HireMyMom to learn more about the job search process. 

 

If all this has you feeling overwhelmed, find inspiration from a recent success story.

 

Create a Job Search Strategy

Now that you are ready to search for an at-home job, it’s time to find the right partner in your journey. If you’ve spent any time on the big job boards, you know how tough it is to find good-quality leads there. 

 

There is a better way. 

 

When you join HireMyMom, you have exclusive access to a curated list of legitimate work-from-home jobs. Moms love us because they know all applications are going to real businesses looking for help. Employers love us because they know they can find high-quality, highly motivated candidates who want to work from home. 

 

Yes, we do charge a small fee. But, that works to your advantage in five ways:

 

  • No commissions from job seekers. Once you find a job, all the money you earn is yours to keep. We don’t take a commission of your earnings. Often, free job sites are only free until you find a job. Then, they help themselves to 10% to 20% of your pay as long as you have the job. 
  • The fee keeps the number of job seekers down, so it’s easier for you to stand out in the crowd. It also weeds out those who are not serious job seekers.
  • Businesses prefer to use HireMyMom because job seekers who have paid the fee are serious about finding work. And the volume of resumes that flow in is more manageable than the numbers that arrive when jobs are advertised on free job sites. One business owner cited she received over 900 applicants in 24 hours on one of the free job sites. 
  • When you see a job post on HireMyMom, you can be assured it’s exclusive. We don’t pull jobs off the internet to fill our site. We only post positions that can’t be found elsewhere online.
  • You can feel confident when you apply for a job on the site because we aim to keep HireMyMom 100% scam-free. Our team reviews each job post to ensure that the company (or person) looking for help is legit. We have a list of red flags we look for, and don’t hesitate to say no if we aren’t confident.

 

Still have questions? Check out Why Does HireMyMom Charge Job Seekers. 

 

Find That Job

Once you have your strategy in place, designate time and space to identify job leads and apply. It can take some time to apply for jobs, so be sure to set that time aside and treat your job search like a job. Otherwise, it’s easy to get frustrated that you aren’t making progress.

 

One of your first tasks will be to update your resume. Small business resumes are different and more personal than corporate resumes. In addition, cover letters are a big part of the process. So, invest the time to get a solid cover letter base that you can customize for each opportunity. You can learn more about both techniques in the Job Seeker 101 class. 

 

Once you land an interview, start to practice and prepare. Ask a friend or family member to help you rehearse. Find a nice quiet place in your home and do a dry-run with the technology used during the interview.

 

As part of your prep, think about the questions you’ll ask. The right questions are an essential tool in finding out if the job is a good fit for your skills, interests, and lifestyle, so be prepared to ask the right ones

 

As you practice your interview, prepare a strong close. A strong finish can distinguish you from the crowd. Set yourself up for success with these steps:

 

  • Thank the interviewer.
  • Express your level of interest honestly.
  • Summarize why you are a great candidate.
  • Ask about the next steps and timing.
  • Send a follow-up email within 48 hours of the interview.

 

Avoid Common Job Search Mistakes

When you apply for several jobs, it’s easy to make mistakes that can cost you an interview and an opportunity. It may seem counterintuitive, but being picky about the jobs you go after can help increase your success rate. Casting too wide a net can lead to rejections while sending you into a frenzy of activity, applying for jobs, and following up with employers only to be disappointed. Remember, you want to find the right job for you, not just any job. Before you apply:

 

  • Carefully read the job description. Consider whether you are qualified for the bulk of the work and whether the position genuinely interests you. 
  • Tailor your resume for the specific job. Make the tweaks needed to fit the job description, but don’t do a total rewrite. Be sure to review your revised resume carefully.
  • Write a customized cover letter. Clearly express your interest and qualifications in the letter.

 

Finally, hang in there. Finding a job can be hard work. Don’t get discouraged. You’ll be working at your new home-based job in no time. When you find success, send me a note so we can celebrate together.

 

 

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Feeling Discouraged? How to Hang Tough and Find Job Search Success

Looking for a new job is exciting and can be fun. But, it can also be stressful and challenging, especially if you don’t get an offer for a job that genuinely interests you or if you’ve submitted several resumes with no luck. When this happens, it’s easy to get discouraged and quit. But, roads with potholes can lead to lovely destinations if you keep traveling. Persistence is the key to success in a job search. 

If you view the bumps in the road as opportunities to sharpen your job hunt skills, it’s easier to take the steps that can help you overcome the hurdles. Here are our best tips for working through the challenges and sticking out tough times during a job search.

 

Get Back to Basics

When you look for a job, your resume is an essential piece of the puzzle. And, let’s just put it out there–resumes are tough to create and difficult to polish. It feels awkward to sell yourself on one page. And, revising it multiple times can make you feel a little crazed. But, if you aren’t getting job nibbles, it’s time to give your resume some love. Here’s how:

  • Take a fresh look at your resume and make sure that it’s easy-to-read, simple, error-free, and professional. 
  • Ask a trusted friend or a former coworker to review your resume for errors. 
  • Share it with someone from a different industry and ask if she can identify the work and skills you are highlighting. This is an excellent way to see if jargon or shop speak has made it into your resume and might be confusing people. 
  • Add a few flourishes to appeal to the small business owners who will review your resume. 

Based on your assessment of your resume and the feedback from your reviewers, make a few changes. As you revise:

  • Describe your contribution to success at previous jobs. Focus on the work you did and how it supported the organization overall. Think of the first bullet as a summary bullet. Here’s a sample: Grew sales by overseeing the development and implementation of marketing communication plans that addressed customer hesitancy while managing a team of three direct reports.
  • After the summary bullet, provide concrete examples of your experience that quantify your professional accomplishments. For instance, including a bullet that says “coordinated 150 meetings in six months to facilitate sales” is more potent than “coordinated meetings.” If you are having trouble putting numbers to accomplishments, talking it over with a friend or former coworker can help you develop those ideas.
  • Aim to add one-to-two bullet points for each year on the job. So, you may want to create six or more bullets to describe your accomplishments at a position you held for six years.
  • Remove experiences that are more than ten years old or not relevant to the job you are seeking. For example, if you are looking for a job as a virtual assistant, it’s ok to drop the lifeguarding gig you had in high school. Your resume is a highlight reel of your capabilities, not a detailed accounting of every job you’ve ever held.

 

Tighten Up Your Approach

With your spruced-up resume in hand, it’s time to narrow your job search. It may seem counterintuitive, but being picky about the jobs you go after can help increase your success rate for getting an interview. Casting too wide a net can lead to rejections while sending you into a frenzy of activity, applying for jobs, and following up with employers only to be disappointed. 

Remember, you want to find the right job for you, not just any job. Before you apply:

  • Carefully read the job description. Consider whether you are qualified for the bulk of the work and whether the position genuinely interests you. 
  • Tailor your resume for the specific job. Make the tweaks needed to fit the job description, but don’t do a total rewrite. Be sure to review your revised resume carefully.
  • Write a customized cover letter. Clearly express your interest and qualifications in the letter.

 

Polish Your Interview Techniques

Your resume and cover letter open the door for an interview. The interview is your chance to seal the deal by putting your best foot forward and showcasing all the skills you bring to the table. You want to project a professional image and be prepared to ask and answer questions. Here are my best tips for success:

  • Get dressed as if you are going to an in-person meeting. Although your interview is likely to be conducted via Zoom, it’s still important to dress as if you are going to an in-office interview. Wear professional clothes and make sure you are camera-ready.
  • Find a professional place to conduct the interview. You want to show that you are ready to work from home and have a set up to do so. Look for the best place around your house to set up your laptop and do the interview. A table or desk works well. Avoid your couch or bedroom, as it’s easy to feel too comfortable in those locations. Once you find your location, conduct a practice Zoom call with a friend or family member to try out your setup. Spend a few minutes getting the camera angle and light just right so you look your best. On your practice Zoom, make sure your background is not distracting.
  • Practice answering interview questions directly and get right to the point. Employers often tell us that candidates struggle to answer questions with the right level of detail and tend to over answer questions. It’s easy to ramble a little when you are nervous and want to make a good impression. Practice answering likely questions with a friend or family member so that you can nail the questions during the interview.

 

Consider Training 

Applying for jobs with small businesses is a different ballgame compared to looking for corporate gigs. It takes a different skill set. And, like acquiring any new skill, training can definitely help

Enrolling in the Job Seeker 101 course offered by HireMyMom will arm you with the knowledge and skills to help you land your dream job.

Through a series of video modules, the series covers how to conduct an effective job search that lands more interviews. It also covers ways to dramatically enhance your cover letter, resume, and interviewing skills. Hands-on materials and additional resources help you apply the tips to your job search. By completing the course, you’ll gain the confidence you need to take the next step and land the job you’re seeking.

 

Don’t Get Discouraged

If you don’t get a job offer after a strong interview, try not to take it personally. Any number of factors can influence the decision. After you hear the news, send a follow-up note to the person you spoke with to thank them for considering you. Share that you are interested in future positions. 

 

Hang in there!

Finding the right fit and the right circumstances can take a while. Stick with it. Hold your head high, and don’t take it personally. A job search can be difficult, but the result is worth the struggle.

 

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Employer Success Story : Nicole Liloia

What is your top advice for small business owners looking to hire remote talent?

It’s so important to not only be specific about the support and skills you need now, but also assess what you might need in the future so that you can stick with the same person and further their role with your company. It allows you to avoid having to hire multiple people and saves you both time and money.

What is your top tip for working with a virtual team?

Have regular meetings with them so that there is open communication — don’t just reach out to them via email or a project management tool. Connect with them regularly through zoom so you can get to know each other better and learn more about each other’s personality so you can support each other better as well.

Why did you decide to use HireMyMom.com for your hiring needs?

I had gotten an amazing recommendation from a client and was excited to try them out myself.

What piece of advice do you wish someone had given you at the start of your business career?

To make sure I continually nurtured connections with other business owners regardless of how busy I was at the time — it really opens you up to new possibilities that you might not have known about otherwise and also allows you to get multiple income stream opportunities as well.

What do you see as your greatest success in life?

Leaving my only 9 to 5 job when I had experienced extreme burnout and taking time off to travel and see the world. It was actually my inspiration to create an only business 8+ years ago because I wanted the ability to travel anywhere while I worked so that I could stay longer and absorb the culture more.

Want to be one of our Featured Employer Success Stories? Click here for our form

Looking to hire a virtual professional for your business? Click here for more info!

 

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8 Mistakes to Avoid When You Work from Home

Working from home can be a fun and rewarding experience. There are many benefits especially for moms because of the flexibility and accessibility that comes from having a remote job.

There are however some common mistakes that can impact the quality and productivity of work if you’re not careful.

Here are 8 Mistakes To Avoid When You Work from Home.

 

MISTAKE #1: ALLOWING YOURSELF TO BE DISTRACTED

It can be easy to become distracted when working from home. From phone calls to unexpected guests dropping in – to your kids coming home from school with “big news” about their day  …

There are many opportunities to get pulled off task and this is why self-discipline is critical to the success of your remote career and lifestyle.

It’s important to set clear boundaries ahead of time and communicate them to your friends and family members (your children are another story, they may need some gentle reminders). 

 

MISTAKE #2: PROCRASTINATING YOUR WORK

When you work from home, it can be easy to procrastinate doing your work and placing personal tasks as a priority instead. “Oh I’ll just get some chores done first, and then I’ll work on that spreadsheet.” Sound familiar?

It’s important to treat every assigned task as a priority. If you have project management software, this is a great time to use it.

Set clear objectives and deadlines, block off time in your calendar to complete tasks at hand and keep track of your time (very important especially when it comes to invoicing). Batch your work so that you can focus on one task at a time and up your productivity. 

If you don’t have the software, a spreadsheet in Google or Excel is a great alternative.

You can color-code priorities by order of importance, set the framework for each project, assign time entries to each task, and more.

 

MISTAKE #3: LACK OF DESIGNATED WORKSPACE

Working from home is great but it does require commitment. 

Making sure you have the right technology in place is one thing but having a designated workspace is another (and no, your bed and couch do not count as a proper workspace).

It’s important to make your designated at-home work environment a priority so that you can stay organized, focused without disruption, and fulfill your tasks without compromising the quality of your work.

 

MISTAKE #4: NO BACKUP PLAN FOR OUTAGES

It doesn’t happen often but, from time to time the power could go out or the wifi might be disrupted.

When you find yourself without power and/or internet it’s important to have a Plan B in place so you can pick up and go with minimal interference to your workday.

Backup ideas include – your local coffee shop, public library, a friend or relatives place, or your local business center.

 

MISTAKE #5: DISORGANIZATION

When you work from home it’s important to stay organized. Not only does disorganization wreck havoc on your workday (especially if you can’t find something you need right away) but it also takes up your precious time. 

Time management is critical to the success of a remote worker’s career and goes hand in hand with staying organized so you can stay focused. 

 

MISTAKE #6: LACK OF ROUTINE

It’s important early on to establish a routine for your workday. 

Make sure you find enough time in your routine to:

 

  • Take appropriate breaks,
  • Start and stop work within a decent time frame.

 

A routine also sets the framework for your remote employee-employer relationship. This will help set boundaries for contacting you outside of your work hours. 


MISTAKE #7: ISOLATION 

Another mistake a lot of remote workers make is isolation. 

It’s important to keep balance in your life. We all need time with friends and family, time for ourselves, and time to maintain our homes. 

Stay connected with your colleagues, friends, and family. Join networking groups like our FB Community and if you’re a parent – mom’s groups can be a tremendous support system.

(We have a great article that discusses some ways online community support groups can help you build a successful work from home business here).

 

MISTAKE #8: LIMITING FORMS OF COMMUNICATION

They say “connection is currency” however with remote work, it’s easy to become distant and less connected with others.

Often remote workers start to lean towards one method of communication only (for example email) but in order to succeed, you need to offer more than one way to connect.

It’s good to get on the phone once in a while, take advantage of video conferencing (as offered through Microsoft Teams, Skype, Zoom and Google G Suite) and use team communication software such as Slack in order to stay organized, focused, and communicate more effectively. 

So there you have it, the 8 mistakes remote workers make that you can avoid. We also have some great tips on helping you grow your remote business, check out those tips here

 

At HireMyMom we carefully screen employers taking the necessary steps to offer only the highest level of work from home positions to you. Ready to get started? Visit our enrollment page here.

 

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Success Story: Amy Stroo

Tell us about you and your experience finding work on HireMyMom.

My experience with HireMyMom was the best online job search I have ever experienced. I was able to find several positions that fit what I was looking for. The search and application process was incredibly easy and quick. The communication with employers was seamless. I was able to land several interviews and a position I was hoping for in less than 3 weeks.

What are your top tips for landing a job or jobs on HireMyMom.com?

Have an updated resume ready to go. Apply to as many jobs as you can that fit your desired criteria. If you aren’t sure if the position is what you want, but you find the company and the mission appealing, still apply – the company may have another position available that is a good fit!

What piece of advice do you wish someone had given you at the start of your work from home journey?

I have been working from home for several years, so I feel well versed in working successfully from home. I highly suggest using a productivity program or application in order to stay on track with projects and tasks.

What do you see as your greatest success in life?

The ability to work in a purposeful and fulfilling career while caring for my family and my home.

What is something about you that many people don’t know?

I am extremely outgoing and a team player. I can get along with anyone. However, deep down, I am a total introvert who works well independently. Working from home fits my personality perfectly.

Want to be featured as one of our Success Stories?  Click here for the form!

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A Quarter of Businesses Fail for this Reason : How to Avoid this Trap

As a small business owner, you have the heart of an entrepreneur. You are passionate about your business, driven, and willing to do anything to see it succeed. But, the sad truth is that many companies fail. According to Business Insider, more than 50% of new businesses fail in the first five years.

The owners of the failed businesses were also dedicated, passionate and driven. But, about a quarter of them had one thing in common–they didn’t have the right team in place.

To be sure, businesses fail for a variety of reasons. Common issues include product concerns, cash flow issues, or lack of demand. And, indeed, many businesses have been ravaged by the economic fall out of COVID-19. But, statistics show that staffing issues are a leading cause of business failure.

While that figure may seem daunting, with the proper perspective, knowledge about staffing options, and the right plan, you can take steps to ensure that staffing issues don’t sink your business.

 

The Right Team Can Help Your Business Soar

As you launch your business, it’s tempting to want to do everything yourself. This instinct is understandable. After all, you are passionate about your business. You care deeply about its success, and you know you’ll work hard at any and all tasks. What’s more, it’s challenging to spend money on staff when your work is in the start-up phase.

But, even the most talented entrepreneur needs help and support with some tasks. It makes sense for you to focus on the things you do best and the things that will make your business succeed.

To free up the time and headspace needed to do that, outsource tasks that aren’t central to your core business to specialists. For example, social media can be tough to do well. But, a social media manager can help. The same goes for bookkeeping or taxes. 

Other tasks just take time, and that’s time you could spend on your business. For example, routine administrative work like calendar management or travel booking can eat up large portions of your day, keeping you away from the work that will help your business succeed.

As you start your business, remember that you don’t need to focus on mastering every task. As the executive and founder, your focus belongs on the core business and making it succeed.

 

Build a Team

There are a lot of methods for building a team as you start and grow your business. You certainly don’t need to source a full-time, on-site staff right out of the gate.

Freelance specialists and virtual employees are an excellent resource for you. Here’s how each works:

 

Freelance Resources

A freelancer or contractor is someone with particular expertise who can join your team as an independent contractor. Businesses can use freelancers on an ongoing basis, for specific projects, or for a set amount of time. Some freelancers have several clients, and sometimes they just have one or two. 

Much of the available freelance talent is comprised of people–often mothers of young and school-age children–with deep business experience, extensive subject knowledge, and a need for flexibility. In many cases, a desire to better balance home and family life leads to a freelance career. These top-notch professionals can provide expertise and expertly fill your needs.

Freelancers are self-employed and work on a project-based basis. So, you don’t need to make long-term commitments as an employer. As contractors, freelancers pay their own payroll taxes and other expenses.

 

Virtual Employees

If you are looking for a more traditional team member, a virtual or remote employee might fit the bill. This is a good option if you are ready to take on an employee but not ready to rent office space or provide some of the other office life trappings. If your business is located in an area where it’s tough to find people with the right skill set, this is a great option. 

You can find virtual employees who are looking for full and part-time work. Generally, people looking for remote work opportunities are doing so to find a better work/life balance. 

When you hire employees, you cover payroll taxes and other associated expenses.

The Internal Revenue Service (IRS) has set guidelines for determining if someone is an employee or an independent contractor. 

Both are excellent options and can help your business grow and thrive.

 

Top Reasons to Use Freelancers or Virtual Staff

There are several reasons that freelance and virtual talent are an excellent option for your growing business.

  • Quality. The quality of freelance and virtual talent that’s available is genuinely remarkable. Whatever your need, you can find a dedicated, driven, experienced person to help you on a freelance basis or as a virtual team member.
  • Flexibility. Freelancers and virtual staff are used to doing what it takes to get the job done and offer flexibility in skills, hours, and costs.
  • Logistics. Freelance and virtual staff often provide their own computers, office supplies, and space. 
  • Availability. When you hire freelance resources and virtual team members, you aren’t limited by geography to find expertise and support. You can find and hire a team member who’s located anywhere with good internet access. 

 

How to Get Started

The first step is to determine the type of help you need. To do this:

  • Consider the needs of your business and make a list of the tasks that must be done.
  • Put a star next to those activities where you have the expertise, time, and passion for doing the job well.
  • Draw a circle around those that don’t make sense for you to do. 
  • Make a list of the tasks you’d like to assign out and consider what type of help you need to accomplish them.

 

Find a Talent Partner

Using a platform like HireMyMom.com is a great way to source qualified candidates who are specifically looking for remote and contract work. HireMyMom has helped thousands of small businesses find the perfect candidate for their business while helping place thousands of mom professionals in their dream jobs. You can save time and money by turning to a site dedicated to connecting driven mom professionals with small businesses. 

When you post a job on HireMyMom, you’ll find a community of dedicated, professional women who are actively seeking opportunities with like-minded employers. When you post your job, you’ll quickly have access to a wide array of qualified candidates who will be dedicated to helping your business succeed and grow. The site attracts job seekers from across the country with various specialized skill sets and a desire to work hard for you.

If the prospect of a nationwide search daunts you, consider our concierge service to help reduce the amount of leg work you need to do. HireMyMom’s Concierge service was created for busy entrepreneurs and small business owners, like you, who need to hire help but don’t have the time or desire to go through the time-consuming process. With our full-service Concierge service, our HR Specialists will do it all for you from start to finish and present you with the top candidate(s). 

Visit HireMyMom.com/employers to start building your dream team.

 

 

 

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What is a Virtual Assistant? And Why Smart Business Owners Use Them

Imagine a world where you focus on growing your business, and all your administrative, technical, and customer service tasks are cared for by capable and dedicated hands. If this scenario sounds like an unachievable nirvana, you’ve likely never heard of a virtual assistant. Virtual assistants (VA) can save the day–and your sanity. Knowing how to find and use VAs can change your life as an entrepreneur and help you take your business to the next level.

 

Why Use a VA

As you start and grow your business, it’s easy to fall into the trap of doing it all. You manage your calendar, pitch products, book travel, invoice clients, monitor your social media–all of it. But that’s neither sustainable nor advisable. First of all, you can’t be an expert in everything. Even if you are an expert in things as varied as social media, accounting, and marketing, managing it all is too much for one person who is focused on launching and growing a business. 

Recognizing that you need help and finding it is not a failure. Rather, it’s a way to set yourself up for success. Recognizing the need to outsource tasks, such as those that are administrative, technical, or generally outside your wheelhouse, is a sign of growth and commitment to your business. By outsourcing tasks that distract you from the core work of growing your business, you are showing your commitment to success in the areas that matter by focusing on what’s important and the things that make your business great.

 

More about VAs

VA’s are a real game-changer for many entrepreneurs because they can save you so much time and hassle as you scale your business. Often, VA’s have their own computers and other office resources. Some VA’s work for more than one client on a part-time basis and others work for a single client.

And, they commonly participate in support networks to continue learning and growing. Many have extensive contacts within the VA world if you find you need additional or focused support. 

There are two main types of VA’s. General VA’s can help in a wide variety of areas and those with a specialty within an industry or specific tasks. 

 

General VAs

A general VA is often a jack-of-all-trades who can help you with various tasks across categories. Think of this person as your day-to-day go-to resource to get things done. 

If you think of a traditional office, the general VA is like an executive assistant. The person who functions as the nerve center of the office, keeping people and projects on track. They can offer on-demand support, just how and when you need it. For example, general virtual assistants often perform:

  • Administrative tasks, including:
    • Managing your email and calendar
    • Arranging travel 
    • Performing receptionist duties (including answers calls, which are easily transferred to any phone in the world)
    • Managing files (including creating a file management system)
    • Taking minutes in meetings
    • Planning  events 
    • Issuing invitations
    • Entering data 
    • Creating reports and slideshows for presentations
    • Running personal errands, such as online shopping for holiday and birthday gifts
    • Answering support tickets
    • Transcribing voicemails, podcasts, or video content
    • Building databases
    • Maintaining mailing lists
    • Booking appointments
    • Entering CRM updates
    • Creating and managing spreadsheets
    • Updating web site pages
    • Creating PDFs, forms, and templates
    • Conducting basic research
    • Recruiting other resources, as needed
    • Serving as a liaison between you and other team members
  • Technology services, including:
    • Training team members to use new and existing software
    • Managing software
  • Customer Service tasks, including
    • Responding to customer emails and calls
    • Sending routine messages, like birthday wishes and reminders
    • Identifying trends from customer emails and calls and bringing them to your attention
  • Marketing and Social Media activities, including
    • Setting up, managing, and updating social media accounts
    • Creating large email lists
    • Testing and sending email blasts
    • Setting up Autoresponders
    • Publishing blog posts, managing comments, and replying to comments
  • Basic Financial tasks, including:
    • Bookkeeping
    • Invoicing
    • Entering receipts
    • Managing accounts receivable

 

Speciality VAs

A specialized VA possesses specific skills and know-how in a distinct area or industry. A specialist VA is more of a resource for particular projects or elements of your business. If you think of a general VA as an executive assistant or office manager, the specialty VA is more like a department head–the person with deep knowledge about a specific function or area.

Some Specialty VAs often focus on an industry, like real estate. However, many have deep expertise in a specific area, such as:

  • Social media
  • Research
  • eCommerce
  • Marketing 
  • Accounting/bookkeeping
  • Content creation and editing (written, audio, and video) 
  • Graphics (Design and photography)
  • Project management services
  • Mobile app development

Specialized assistants can complete more complicated and in-depth tasks within the specialized area. For example, a general VA can post a Tweet or update Instagram. A specialist can help with more in-depth work, such as embedding SEO words into posts.

Sometimes a general VA and a specialist work together. For example, a specialized VA with a background in web development or graphic design can create new material that a general VA can update and tweak over time.

 

Can One VA Do it All?

No. As you can see from the lists above, one VA–even the best VA available–can’t do all of these things. So, the trick is knowing what you need in a VA, writing the job description that covers your needs, and finding the person–or people–that you need.

VAs are so flexible. It’s easy to staff up and down, based on your needs. 

 

How to Get Started

VA’s can be remote employees or independent contractors who work from home. Both models work well depending on your needs. 

The first step is to determine the work you want the VA to complete. This thinking creates a scope of work and helps clarify what you’d like to have completed, outlines the timeframe, and estimates the number of hours needed to complete the project. 

Once you assess the scope of work, consider the type of VA you need, a contractor or an employee. If you have several needs, you may need a combination of resources to fill your needs.

For example, depending on your workload, you may want to bring a general VA on as an employee. You may also want to find a specialized VA to create your website and another specialized VA to build out your marketing plan. Because these are both shorter-term needs, a freelance resource may make more sense for those roles.

If you aren’t sure who qualifies as an employee and who qualifies as a contractor, here’s a handy rule of thumb: 

  • You pay independent contractors for the result of their work. You don’t have control over how, when, or where they do the job.
  • You pay employees for the result of the work and the ability to control how the job is done.

Usually, independent contractors are in a different business than your own. For example, freelancers, like artists, editors, and writers, are often independent contractors. Independent contractors can also include outside companies doing work for you on an ongoing basis. The Internal Revenue Service (IRS) has set guidelines for determining if someone is an employee or an independent contractor. 

 

How to Find Your VA

With a good handle on what type of support you need, the next step is to create a job that highlights the skill set you need. Outline the tasks you want the VA to perform, detail the working conditions (onsite, virtual), and clarify your expectations for hours.

Expect to pay between $15 and $45 an hour, depending on the skills and experience you need to complete your tasks. 

Then, post your job on HireMyMom and relax while resumes for good candidates arrive in your inbox. Once you’ve narrowed the field, set up interviews, choose a candidate, check references and make a job offer. 

 

Why Use HireMy Mom

HireMyMom.com is a great place to find a VA that is right for all your needs for three reasons:

  • HireMyMom has exclusive partnerships with three top-rated VA training programs, creating a deep bench of talented professionals who visit the site looking for opportunities.
  • When you post your job, you’ll quickly have access to a wide array of qualified candidates who will be dedicated to helping your business succeed and grow. The site attracts job seekers from across the country with various specialized skill sets and a desire to work hard for you.
  •  HireMyMom’s Concierge service can streamline the process for you. The service was created for busy entrepreneurs and small business owners, like you, who need to hire help but don’t have the time or desire to go through the time-consuming process. With our full-service Concierge service, our HR Specialists will do it all for you from start to finish and present you with the top candidate(s). 

 

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Employer Success Story: Danielle Levy

What is your top advice for small business owners looking to hire remote talent? 

Take the time to write down and understand what you need and then focus on who. This means the actual tasks, skills, important cultural and logistical fit, and understand the manager’s style.

What are your top tips for candidates looking to land a job or client(s) on HireMyMom?

Be authentic in your presentation of skills, current situation, and what you are passionate about. That energy will come through in your profile and your interviews.

What is your top tip for working with a virtual team? 

Spend time forming relationships with team members.

Why did you decide to use HireMyMom for your hiring needs?

Being a mom myself, I knew that I knew how to get the work and had the skills for many positions that I was turned down for.  I struggled when my kids were young to find the employer that would trust my commitment level if they gave me the opportunity with some flexibility.

What piece of advice do you wish someone had given you at the start of your business career? 

Have confidence in my own skills and journey.  Everything will happen right on time if I keep moving forward. It’s ok to put my computer down and not to be a martyr. Fresh air, exercise, and good food choices are worth the time because they fuel my body and therefore my business.

What do you see as your greatest success in life? 

(My children….obviously!!) Aside from that is finding my way from “traditional corporate” to entrepreneur while managing my household and graduate school being a sole breadwinner.  I will never take a moment of free time, flexibility with my schedule, or penny in my bank account for granted.

What is something about you that many people don’t know?

I walked out of graduate school midway through a lecture on opportunity cost. Literally walked out mid class and it took me 10 years to return. The cost of time of staying in school was too high as the opportunities in my career were what I was craving. I’m glad that I went back but I have never regretted that walk out.

 

 

 

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