Top Jobs and Tools for Today’s Virtual Assistant

The year is 2020 and times have sure changed compared to where we were last year. A huge part of the COVID-19 prevention has resulted in the closure of many small to medium sized businesses. For the companies that can continue to operate, they have been able to convert to remotely running their businesses to meet the changing protocols within their cities and states.

The demand for a quality virtual assistant is becoming more of a necessity now, which means great news for VA’s around the world.

In fact, as the world revolutionizes to functioning almost 100% remotely, businesses are recognizing the true value and positive impact a virtual assistant can make on their company’s growth, success and retention rate.

Today, we’re going to cover the top highly sought after virtual assistant jobs as well as the most utilized software pertaining to these roles so that you can take advantage of the many workplace opportunities that are arising.


Administrative Assistant

The need for administrative assistance has become increasingly popular especially now when a lot of businesses have been pivoting to accommodate the changes from COVID-19.

Common tasks for administrative assistance include; email and calendar management, scheduling meetings, booking appointments, answering and returning phone calls, initial research and more. If you are interesting in attaining training as a VA, look at some of the training options available here.  

Commons Tools and Apps

Email & Communication

You’ll want to become well versed in the most common communication platforms such as

Email Marketing

You could also be expected to send out emails through software like;

Booking Calendars

It’s also important to learn the most popular Calendar applications such as;


Content and Website Maintenance

A virtual assistant can become a huge support for an online business’s website.

Whether you are helping with writing or editing of blog posts or maintaining the overall content of the company site, more and more businesses are leaning on their virtual assistant to help with this time consuming and sometimes highly repetitive task.

Suggested Software Experience:

Website Platforms:

Content Management Software


Customer Relations Management

With so many businesses now operating online and e-commerce on a steady incline, the key to customer retention is to stay on top of the customer service department..

Building a really great customer service protocol helps ensure that customers are happy, coming back, and referring others.

If your job as a virtual assistant includes handling aspects of the customer relations department, you’ll probably be responsible for handling customer inquiries and any concerns/issues. Providing solutions quickly and effectively helps deflect any unhappy customers and converts them to happy ones. This leads to positive word of mouth advertising and customer loyalty.

Below is a list of the most common CRM platforms:


Project Management

The debate is on for companies right now … do they need a virtual assistant or a virtual project manager? The answer in most cases is both!

Virtual assistants have started to take on many hats in their roles. We’ve already highlighted the three most common roles in points 1-3. 

There’s a difference between a VA’s role to take tasks away from companies and alleviate workloads compared to managing other departments and teams to ensure projects get done. 

Companies are recognizing a synergy between the two so we are seeing an increase in the level of responsibility a virtual assistant can take on. 

If you do find yourself taking on the role of project management, you’ll probably be responsible for tasks like; streamlining projects and timelines into project management software, creating a balance between short and long term goals within the company and ensuring they are met, research and analytics, all while helping each department stay on time, task, and budget.

Most common Project Management Software include:



As a virtual assistant, bookkeeping tasks could fall on your plate from time to time or all of the time.

It’s an important skill set to have because let’s face it, everyone needs to be vigilante with their books (including you!!!).

If you’re a VA who will be taking on some accounting tasks, you’ll probably find yourself doing; accounts payable, accounts receivable, data entry, and inventory to name a few. If you are interesting in getting some training as a bookkeeper, look at the training options available here.  

Commonly used accounting software:

Social Media Assistance

In order for any business to succeed, there will be some level of social media marketing involved.

Whether the company you work for uses Facebook, Instagram, Pinterest, Twitter or LinkedIn, as a VA you could be fitted with the task of handling some of the social media management.

There is an overlap especially where your role requires managing areas of customer service. Some tasks you might find yourself doing include; posting content, fielding comments on social media posts, tracking engagement, answering questions in social media messenger apps, and more.

Commonly used Social Media Management Software:

Chances are you’ve worked in some of the software programs we have mentioned. The more experience you have in these platforms, the better. If you are lacking training, be sure to check out the Training & Resources section of HireMyMom for some FREE and some paid training options

Some benefits that you can draw attention to during your interview include; less transitioning and training, faster onboarding, and an overall cost efficiency for your future employer. They also make a great asset to your resume.

At HireMyMom, we have experienced a fluctuation in employers seeking out virtual assistants. The opportunities range from part time to full time which is perfect depending on your availability. Are you a VA currently seeking employment? Start here.

(We also have plenty of resources to help you spruce up your resume, cover letter and more. Check out our tips here.)


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Mompreneur, Small Business, Virtual Team, Work From Home, Work from Home Success