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April 18, 2016 0 Comments

HireMyMom.com Business Interview: Tim Francis, ProfitFactory.com

Company: ProfitFactory.com
Job Position: President

What’s your company and/or job position?

My consulting company is called ProfitFactory.com and I am the President.  I am also a speaker on the topic of how to streamline and scale your business. We’re basically a managing consulting company for internet businesses, which helps them with systems, procedures, hiring, and gamifying their businesses.

How did you learn about HireMyMom?

I was frustrated – I had tried hiring in the Philippines, India, Jamaica, on eLance, and through many other international contractors and websites.  One night, by chance, I stumbled across HireMyMom.com on a Google search.

What’s your success story with HireMyMom? 

My biggest success story is my own Executive Assistant, Sarah, who I found through HireMyMom.com. She’s been with me for almost 3 years now, and because of how I’ve hired Sarah, how I’ve delegated to her, and because of her commitment, passion, and hard work, I’ve been able to increase my own personal consulting rates all the way up to $500 per hour.

I’ve directly hired for myself and clients – probably around 30-40 candidates from HireMyMom.com.  I developed something called The Perfect Job Posting, which we use every time we go to hire a mom from HireMyMom.com.  It might seem kind of funny because when applicants see the job posting, it asks them to send a specific email to a specific email address with a certain subject line to apply. In the body, one of the paragraphs has to be in red font, 12 point, and “Courier” font, while another has to be blue font, 10 point, “Arial” font.  All these really specific specifications are in place to make sure that we’re attracting applicants that have really good attention to detail.

Because that’s been so successful for me and I’ve talked about the process at live events  and featured podcasts, HireMyMom.com has hundreds of entrpreneurs using the site – and they’re also using this Perfect Job Posting. I once received a screenshot from your team showing the daily email going out to all the moms, and no kidding, of the 12 job postings that I could see, 10 of them were all internet business owners using my Perfect Job Posting.   Literally, most of the subject lines were all along the lines of: “Slightly OCD Tech-Savvy Mom Saught for Internet Marketing Company.”  This felt like a success story for me, as I’ve been able to share and they’ve turned around and used the method. I don’t know exaclty how many people I’ve influenced in this way, but at least 50-100 entrepreneurs have found assistance through HireMyMom.com because of the help that I’ve offered to the world.

What kind of employees were you seeking to hire?

I was seeking an Executive Assistant with great attention to detail, looking to work between 5 and 15 hours per week on a flexible schedule from home.  Something specific that I was looking for and loved was that HireMyMom.com is all Canadian and US moms, which means similar time zones, similar culture, and most likely native english speakers.  Because they’re moms and their #1 passion is to be able to be with their kids, I knew that by helping them build their dream of being home with their kids, that they’d be really committed and passionate about helping me build my dream, which is my business.

What’s your favorite thing about HireMyMom?

First of all, the concentration of my ideal candidates being Canadian and American based, home based workers.  I would say I’ve been delighted, because the name HireMyMom.com it sounds almost folksy and very casual, and I wasn’t expecting the caliber of applicants from there. I’ve had multiple MBAs apply and my own assistant is a former legal assistant.  I was just amazed at the caliber of the talent, especially given the fact that the name of the website is so casual.

How do you feel that HireMyMom is different from other hiring sites?

I am all for multiculturalism in the broader sense, but just based on my experience when talking about work cultures, I found that there are some significant hurdles working with dramatically different work cultures. It was significantly easier to work with someone who is used to the professional American work culture already.  Things got done implicitly without me having to say them, with one being timeliness and a commitment to deadlines, which is a really big deal in corporate america. All the moms I’ve hired have had an implicit understanding of that without me having to explain it.

I’vee been really amazed with the affordability of the assistance that I’ve found on HireMyMom.com as well.  I’ve also been amazed with the “one step at a time” approach. Most of the moms have been okay starting out at only 5-10 hours per week for $15  per hour USD, and that makes it far, far, far easier for smaller businesses to take advantage of the amazing world of virtual executive assistants, instead of having to take on a $40,000 salary right off the bat.  A small business can start paying $300 per month, and by being able to get in the game of the world of having an assistant, the entrepreneur can now start the virtuous cycle of getting a few hours off their plate and onto higher level tasks.  It’s kind of like Google Docs, where you can “find and replace,” so to can an entrepreneur do the same with tasks on their to do list. I watched how I was able to climb from somewhere around $40 per hour all the way up to $500 per hour as a consultant, just because I was able to find and replace those tasks and start small.

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April 4, 2016 0 Comments

Interview with HireMyMom.com Success Story: Joy Bastawrous

Name: Joy Bastawrous

City / State: Katy, TX

Kids & Ages: 3 daughters: 12, 9, and 2 

What’s your success story with HireMyMom? 

I have been a member of HireMyMom.com since 2010.  I left a high level corporate position to spend more time with my kids because the commute was eating up about 3 hours of my day and I felt like I was missing out on special time.  It only took me a few months to find a job on this site.  And over the years, the amount and type of jobs have just gotten better and better!  I have secured at least 7 positions using this site over the course of the last 6 years.  I have been able secure remote positions so I do not have to waste any time in the car commuting and sitting in horrible Houston traffic!  It has been a dream come true for my family and I.  

What’s your educational and experiential background?

I have a bachelor’s degree in Marketing and over 15 years’ experience with much of that being in corporate marketing and more recently working with small businesses and entrepreneurs on their marketing efforts.

What is your top tip for landing a gig on HireMyMom.com?

Just look for what you want and are qualified for, be honest and open about what you are looking for when speaking with the prospects and make sure it’s a perfect fit for both of you.

What’s your favorite thing about HireMyMom.com?

My favorite thing about HireMyMom.com is that it gives me the opportunity to still work in a field that I enjoy while having some flexibility to attend my kids events and activities!  Secondly, as I mentioned before, the caliber of positions has increased over the years and I am looking forward to utilizing it more and more.  

What’s one fun fact about you?

I have always dreamed of being an astronaut.

 

 

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January 18, 2016 0 Comments

HireMyMom Success Story: Roxanne Doche

What’s your success story with HireMyMom?

I first started with HireMyMom as a recommendation from a friend back in 2009. We were trying for our second child and I really didn’t want to commit to a 9-5. Especially in my field, Marketing, since most jobs require long hours and a lot of traveling. I landed my first two consulting jobs within the first week. As it turned out, I did accept another full-time position, so I stopped consulting. Three years later, my older daughter was diagnosed with kidney cancer so I was forced to quit my job. We also had our third baby that year. Now that everyone is healthy and the youngest just started preschool, I decided to subscribe to HMM just to see what’s out there. I’m always so impressed by the amazing quality of people that post here. By the end of that week, I had interviewed with two companies that I completely fell in love with (both run by talented and successful moms) and they both hired me on the spot. It’s been four months and I’m still working with both of them, and I have picked up two more from HMM! And those moms have referred me to their friends and colleagues and I am now at the point where I have to turn down work. Considering the money that I would need to spend for full-time daycare for three, HMM is actually helping me earn more than I could in any office position, and I’m able to volunteer in my kids’ classrooms and attend every school performance … all while running the dishwasher and doing laundry. I owe this “dream” lifestyle to HMM!

What’s your educational and experiential background?

I majored in Communications at Northeastern University in Boston. I spent 15 years in various Marketing roles, most recently as a Marketing Director. I worked in Technology, Real Estate and Nonprofit. My emphasis is in online marketing, social media and copywriting/content management. I am also proficient in graphic design.

What is your top tip for landing a gig on HireMyMom?

Honestly, just be yourself. I am so honest in my cover letters. I personalize every single one of them and I tell the employer what I think I can offer their company. I am also very selective with which jobs that I apply to. I research the company to get a feel of the dynamic and the CEO. If I get a good vibe, I apply. Also, if you’re applying to a creative position (or even an admin job), build a website. It’s so easy to make a free web template on sites like Wix and Weebly. It helps the employer connect to you if you have a photo and a more in-depth bio available, as well as samples of your work. For non-creatives, LinkedIn works too!

What’s your favorite thing about HireMyMom?

Everything. I love how easy it is to apply for jobs. It’s so affordable and has an amazing community of employers. Even though I’m completely full right now, I won’t cancel my subscription. It’s reassuring to know that if I end up losing a client or two, I can easily rebuild my pipeline with just one click!

What’s one fun fact about you?

Graphic design started off as a hobby. I loved to edit and play with photos when I worked in analytical marketing for a major commercial real estate company. Occasionally, they would ask me to assist the creative team by adding a filter to a cover photo or importing stock photos into their brochures. That was so fun for me, so I started editing all of my personal photos. And then, I took a class, and eventually a few more. Now, graphic design is where I make the most money and it’s my absolute favorite part of the job!

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November 9, 2015 0 Comments

Interview with Lesley Pyle, Founder of HireMyMom.com

Describe yourself in 3 words.

I had a hard time describing myself so I asked my husband and my 2 oldest children, ages 20 and 18, to help me and they said: Faithful, Selfless and Benevolent.

What’s your educational and experiential background?

I have a B.A. degree in Journalism / Public Relations from Texas State University. I also have a MSc. degree in Marketing / Public Relations from the University of Stirling in Scotland. I worked briefly for a golf school in Austin, Texas upon graduating with my Master’s. It was while working there that I became pregnant with my first child and gave up my job to start freelancing from home. It wasn’t long after that that I started the national association of Home-Based Working Moms (www.hbwm.com) in 1997 to help moms working at home network and support one another.

What led you to start HireMyMom?

After working with moms across the country for many years who wanted to work at home, I saw the acceptance of working from home grow in popularity. I knew there were thousands of talented moms who had or wanted to leave the workforce to work from home. I also knew many home businesses, entrepreneurs and small businesses were looking for talented professionals to help their businesses to grow but many did not need full-time or on-site employees. Hence the idea for HireMyMom.com. I already had a large following on HBWM.com which gave me an opportunity to offer another option for working at home.

Do you have any future vision(s) or ideas for HireMyMom?

I would love to capture more of the small / home business and freelance “mom professional” market. There are big name competitors out there but none specifically target these markets or have the personal touch that we offer.  As not only a Mom Professional but also a home business owner, I understand the needs of both sides. I am passionate about helping both sides find the best solution for their needs. I am looking to expand our market to help more of these moms and businesses.  

What’s your favorite thing about running HireMyMom?

Just like the moms who use the service, I love the freedom and flexibility working at home allows me. It means so much to be able to go have lunch with my 3rd grader or take the day off to spend with one of my college kids. I also love hearing of the success stories from those who have found the perfect job for them as well as those businesses who find a rock star to help their business flourish. It is very fulfilling!

When you were younger, what did you want to be when you grew up?

As a school-aged child, I really had no idea what I wanted to do. No one in my family had ever attended college so it wasn’t really an option that I was offered or even considered. After losing my dad at age 13, I watched my mom struggle to work and support three kids on a very modest salary. I knew I wanted more but had no idea how to get there. After graduating high school, I worked for two years as a secretary before getting laid off in one of Houston’s oil busts. It was then that a friend encouraged me to start taking college classes at a local community college. Once I realized it was possible and that someone believed in me, the sky was the limit. I transferred to a state university and graduated at the top of my class and subsequently was awarded a full scholarship to get my master’s degree in Scotland. I had aspirations of being a very important [wink wink] corporate PR executive. I wanted an office in a tall building downtown where I could revel in the hustle and bustle of a high-paced career and a fast-paced city. But then….. things changed. I had my first child and somehow all of that became unappealing and unimportant. What I really wanted to do was work from home so that I could raise my children and care for and love them every step of the way. Working from home became the greatest career option I could ever dream of. Twenty years later, it still is!

What’s one fun fact about you?


I am an online missionary for Global Media Outreach (www.globalmediaoutreach.com) where I get to encourage, pray for and disciple people from all across the world including Africa, Asia, Iran, Iraq, Canada, Europe and more. We are able to reach people who may have no other way to hear the good news of Jesus and His amazing, powerful love for them.

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June 2, 2014 0 Comments

How I Grew my Virtual Business by 50% in 3 Months

In 2013, I boosted sales by 50% in 3 months, while also cutting my stress and workload by about 25%.

Before I get into the details of how to make money online, first you should know about a very special group of 15-year-olds running a Billion-dollar business.

Yes, that’s Billion with a “B”…

Miraculous Billion-Dollar Teens

In their personal lives they can be air-headed and make bad decisions clouded by hormones.

For some of them it’s a miracle they even graduate from high school.

YET…

When they yank on their work uniform suddenly they’re *the* heartbeat of McDonald’s, one of history’s greatest business successes.

Collectively, this teenaged staff (still too young to buy booze) are serving 70 Million people every single day!

…while getting almost ZERO complaints and making a tidal wave of sales… day after day after day… predictably, successfully, profitably.

YET…

You and I – as smart, proud entrepreneurs and salespeople – struggle to manage our load of 20 – 30 active prospects, projects, and customers at any given time.

We follow-up inadequately with new opportunities, we often ignore our best customers, and quickly fall behind on paperwork and filing taxes.

What’s wrong with this picture?

It’s simple.  The solution is SYSTEMS.

Let me use fiery NASCAR driver Danica Patrick to explain…

Tim VS. Danica – It’s ON Like Donkey Kong

Let’s say Danica challenges me to a 1/4 mile drag race – fastest down the strip wins.

She gets to drive her fire-breathing, 750-horsepower NASCAR race car.

Me, a far inferior driver, is allowed to race my everyday, 200-horsepower Mustang.

I would get destroyed.

BUT…

If we swapped cars, I’d crush Danica.  Every. single. time.

How can that be?  After all, she’s *such* a better driver than me!

Well, a car is nothing more than a big system, made up of a bunch of smaller systems: cooling system, fuelling system, steering system, etc.

When I’m driving Danica’s 750-horsepower race car, I’m a fairly average person running a world-class machine – just slam on the gas and keep it pointed straight down the track!

Because the race car’s systems makes it SO easy to go really fast, instantly I’m smoking Danica every single time.

When Danica’s in my (much, much slower) 200-horsepower Mustang, she’s a world-class driver running a fairly average machine.  Even though she could handle so much more, she’s completely limited by the system she’s running.

And *this* is the major difference between entrepreneurs and McDonald’s….

You Are Handicapped By Your Systems

You are like Danica driving an everyday Mustang.  You’re a world-class talent being completely held back by the systems you’re running in your business.

You’ve probably got ho-hum systems to get new customers / clients / investors.

Ineffective systems to complete paperwork and reporting.

Maybe even inefficient systems to produce your product / service.

But McDonald’s?

They’re a bunch of 15-year-olds driving Danica’s 750 Horsepower race car – fairly average workers driving world-class systems, producing world-class business.

The Kids of McDonald’s make Billions while entrepreneurs burn the midnight oil scratching out a living.  Always remember…

Stellar systems, driven by average people,

Will always beat

Stellar people running average systems.

My Path to Systems and Increased Profit

Since 2003 I’d read The E-Myth (Micheal Gerber), Built to Sell (John Warrilow), The 4-Hour Workweek (Tim Ferriss).  All of these books were inspirational but short on details.  I struggled.

My marketing business – Tim Francis Marketing – was growing.  In 2012 it hit a plateau.  I couldn’t possibly take on another stitch of work – I was maxed out.  Or more accurately – my business model was maxed out.

Then in 2012, I read Work the System by Sam Carpenter, which rocked my world.  Best book on small business systems out there.  I immediately took the Work the System Group Coaching, offered by Sam Carpenter and Josh Fonger.

Over the course’s 3 short months I adapted the general lessons they taught – intended for any kind of small business – specifically for my 100% online, virtual business.  I’m sure you’d agree running a business entirely online with staff around the world in multiple time zones is far different than a brick-and-mortar factory or warehouse.

With my first few systems in place, I was now ready to hire staff.  I turned to HireMyMom.com and had two winning applicants working for me within weeks, each executing systems I’d created just a few weeks previous.

In the end, the revenue of my small marketing company soared by 50%, and my work week lightened by about 25% – from around 60 hours to only 45 hours / week.

Today the process continues.  I haven’t reached Tim Ferriss’ 4-Hour Workweek, nor have I reached Sam Carpenter’s 2-Hour Workweek… yet.  But I’ve made some colossal strides forward and sincerely hope I can help you learn how to make money online too.

Onwards and Upwards,

Tim

– – – – – –

Tim Francis teaches How To Systemize Your Virtual Business at http://www.SmoothOnlineSystems.com.  Tim also runs his marketing company, which has clients in CAN, USA, and AUS, spanning from $150K in sales all the way up to $100MM.

Check out these other great articles about home-based business as a work from home professional. Also check out our home-based job descriptions and current job postings for mom professionals.

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January 6, 2008 0 Comments

Redbook Magazine Features HireMyMom

Lesley Pyle Redbook Magazine Feature

Hot Mama – Netpreneur Lesley Spencer Pyle

Hiremymom.com is the kind of business idea that’s so timely and practical that, naturally, it took a mom to think it up. The site, which connects companies looking to outsource projects with work-from-home moms who are eager for part-time work, was launched last May by Lesley Spencer Pyle, a mother of four in Spring, TX.

“I got pregnant right after I started my first job doing PR for a golf school,” says Pyle. “I hated being away from my baby, but my employer wasn’t open to flextime, so I quit.” Since her family was dependent on Pyle’s income, she began scrambling for freelance work.

“I knew there were other moms out there in the same position – I thought we could really learn from each other,” Pyle says. In 1995, she founded the online community Home-Based Working Moms (hbwm.com) which has evolved into a mini-empire, including a home-based business directory, a start-your-own-business kit, and a newsletter. Pyle loved connecting with moms online and figured employers might want to access this vast pool of talent. Enter hiremymom.com. For a small fee, moms who do everything from graphic design to sales can get listings for hundreds of long- and short-term projects that can be completed from the comfort of their kitchen table – uh, we mean home office.

 

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