- Quickly and efficiently diagnose problems with ad campaigns through audit procedure.
- Develop and execute strategies to accomplish both short-term and long-term growth objectives and KPIs.
- Build and optimize PPC campaigns on Facebook and Google Ads multiple times a week to achieve favorable outcomes in short time frames. TikTok advertising ability is a plus.
- Ensure CPL and Budgets are being upheld.
- Generate unique, relevant content that communicates with clients’ target audiences effectively.
- Prepare for and participate in weekly internal team and client meetings where results are communicated in a simple manner and clear direction and oversight are shared.
- Work collaboratively and exchange ideas as part of a strategic team to exceed KPIs.
- Execute on new ideas, strategies, and deliverables promptly.
- Utilize various reporting systems to identify additional opportunities for increased sales and leads.
- (Big plus if you have eCom experience): Maintain 350%+ ROI for multiple eCom stores with Google Shopping Ads
As an established digital marketing agency, we specialize in helping B2B and B2C companies achieve leads and sales goals within weeks through powerful strategies combining PPC, organic, email, and social campaigns. We fervently believe in always being on the hunt to provide our clients with the very best results, not just “good enough”. We are service-minded and outcome-driven. To provide our clients with the highest return on their investment, our team is made up of very talented individuals. We are small, but powerful. Our ideal candidate will review the list of responsibilities and qualifications below, give a fist pump and think “I can take them to the next level because I can also do …!”. A hyper-driven individual will flourish in this position with room to grow and be innovative.
Qualifications• Must have minimum 5 years experience with Google Ads and Google Analytics • Preferred minimum 3 years experience with Facebook Ads • Preferred minimum 5 years experience with Google Shopping • Marketing degree or commensurate experience required. • Agency experience preferred. • Strong track record of success in helping clients achieve their marketing goals through paid channels in as little as a few weeks. • Demonstrate ability to identify opportunities and discover weaknesses in campaigns and strategies. • Proven long-term track record of yielding favorable results on Google and Facebook Ads with monthly budgets between $5K-100K. • If Google Shopping experience, track record showing ROI levels between 400-800% on Google Shopping • Strong performance history with lead gen strategies on Google Ads, Facebook and Instagram. • Expert-level knowledge of Google Ads (Display, Search, Shopping) and Facebook Ads. • Preferred experience with shopping platforms such as Shopify, WooCommerce, Magento and BigCommerce. • Analytically minded and detail oriented. • Curiosity to explore new ways of increasing profitability for clients. • Must be a self-starter and able to hold yourself to the highest standard of integrity. • Ability to manage a project/campaign from concept to completion without needing a large amount of instruction. • Regularly accesses resources that will help you stay informed and make sound decisions relating to marketing campaigns.