Being a mom and running your own business is no easy feat. You have one hand on raising the next generation and the other slaying your day as a mom boss. So how do you do it? We’ve got 5 keys to success to help you.
First of all, Be PASSIONATE about what you do. If you love what you do, working and making an income are met with enthusiasm and eagerness. Not only will you enjoy it, your customers and clients will enjoy doing business with someone who truly loves what they do. If you do not enjoy your line of work, consider what other options you have. Do what you love and the money will follow.
BALANCE is KEY! You must make a conscious effort to give adequate time to each area of your life that is important to you. That includes your business, your health and wellness, your marriage, your family, your faith as well as recreation / relaxation. Periodically review where you are in your business and personal life and make adjustments as necessary to meet your goals and to keep your life in balance. Finding balance is one thing; keeping it is another. You’ll want to consciously keep tabs on where you need to make tweaks and adjustments to keep your life as balanced as you can.
Be a CONTINUAL LEARNER and frequently seek ways to learn, grow and improve your business. New technology, apps and tools are continually being brought to the market. Make a point to regularly seek out new things to learn. Take online training. There are so many options out there. Ask for feedback and suggestions from those you trust -- this includes your customers, friends, family, networking colleagues, etc. Don't let your business get stale.
NETWORK! Look for ways to network with other virtual professionals and small business owners both online and in person. Attend local networking meetings, join online groups, interact to serve and to learn. Be open to collaborating with other small businesses. You will not only gain business insight, you may make some great new friends and connections.
Have awesome CUSTOMER SERVICE. Treat others the way you would want to be treated! Clients and customers are generally very loyal to a business that has wonderful customer service. Make every effort to make your clients feel valued and special. Go above and beyond when you can and let them know how much you appreciate their business.
Becoming a mom has a way of changing a woman’s outlook on her career path. I know it did for me. I had just finished my Master’s degree and started my first job when I got pregnant with our daughter. I had zero intentions of being a stay-at-home mom at the time. However, motherhood had a tremendous impact on me. I soon discovered, I wanted nothing to do with leaving my baby every day.
That’s when I began my work-at-home journey. Working from home provides a wonderful opportunity to create a more flexible schedule that many modern moms are looking for.
If that’s what you’ve been looking for, we’ve put together the top seven work at home jobs as well as common tasks associated with them. We've also included online training programs to help you enhance your skills in whichever category you are most interested in.
The role of a Virtual Assistant (VA) varies quite a bit depending on the needs of each business. Some typical tasks VAs may perform include:
The hourly rate for a Virtual Assistant typically ranges from $15-30 per hour. However this can vary depending on difficulty of duties, expertise of the VA and other factors. If you are looking for online training to become a VA, check out the Virtual Biz Partner’s 31 Day Training Program or their 6 month in-depth training program designed to help you build a profitable VA Business.
A Social Media Manager works with the business to create engaging content that offers value to its audience and ultimately results in growth in followers as well as increased sales for the company. Some typical duties may include:
The average hourly rate for a Social Media Manager ranges from $15-25 per hour. However this can vary depending on level of experience, job duties and other factors. A great training program to help you become more of an expert on social media and stand out to businesses seeking social media help is: The Complete Digital Marketing Course.
A Copywriter writes and edit articles, blogs or copy for a variety of purposes such as:
The hourly rate for a Copywriter can range from $20-40 per hour depending on the level of expertise required, the experience of the writer as well as other factors. Here are a couple of online training program if you want to take your writing skills to the next level: Content is King: How to Write Killer Content for the Web or Content Marketing Masterclass - Create Content that Sells.
With Cloud-based accounting programs available (such as FreshBooks), a virtual bookkeeper or accountant can access the company’s records remotely to perform duties for the company. An accountant or bookkeeper may performduties such:
The average hourly rate for a bookkeeper ranges from $20-25 per hour. However the pay rate can vary depending on tasks asked to perform, experience required and other factors. Check out this training program if you want to learn the basics of bookkeeping: Bookkeeping Basics- Understanding the Fundamentals.
A Business Development Specialist is someone who identifies and pursues new leads and looks for ways to help the business continually grow. Some typical duties include:
The average hourly rate for a Business Development Specialist is $25-40 per hour. However this can vary depending on difficulty of duties, expertise of candidates and other factors. Check out this online course: Business Development Blueprint - Accelerate Business Growth.
A project manager coordinates and oversees all aspects of a project. Some typical tasks may include:
The average hourly rate for a Project Manager is $20-40 per hour. However this can vary depending on the level of difficulty of the project, candidate’s expertise and other factors. This course will teach you the basics of project management: Beginning Project Management: Project Management Level One
A Client Service Specialist (or Customer Service Rep) is the main point of contact for many small businesses. This person represents the company with professionalism and a friendly demeanor. Some businesses also hire Virtual Assistants to fulfill this job role. Some duties of this job may include:
The average hourly rate for a Client Service Specialists is $13-18/hour. However this can vary depending on difficulty of duties, expertise required and other factors. You can improve your skills and make yourself more marketable by taking an online course like: Customer Success Manager 101: Foundations to your CSM Career.
Other work-at-home jobs include: WordPress Experts, Facebook Ad Specialists, Researchers, LinkedIn Specialists, Medical Billing, Instagram & Pinterest Specialists, Sales, Graphic Designers, Web Designers, Coordinators, Public Relations, Transcriptionists, Tech Support, and others. If you are looking for training in any of those categories, check out other online courses offered here.
Whether you are creative, organized, detail-oriented or a numbers person, there’s an opportunity for you. Take some time to think about where your gifts, passions and talents are and take the leap to finding the perfect work-at-home job for you!
If you’d like to search the current job postings on HireMyMom.com, click here and see if your dream job is waiting for you!
Here at HireMyMom, we strive to be "the" resource for moms looking for great work at home jobs. And we aim to keep HireMyMom 100% scam free. Each job that is posted goes through our approval process. We look for negative reviews and other red flags before deciding if a job will be posted to our members. And there are many that do not pass the test and do not get posted.
We want to help educate our audience on what to look for if a job starts to seem suspicious.
Here are some signs of potential scams:
• The person offers to send you a check to buy equipment, supplies or some other business items. In this scenario, they will usually send a large check and have you purchase the items and ask you to send back the remaining balance. Once you have sent the balance back, their check has bounced and has left you out your own money that you sent them.
• Another red flag is if the person wants to chat by text or Google Hangout or hires you without an interview. Normally a person hiring for a real job will use email and then interview you by phone, Skype or FaceTime.
• Also of concern is if the person asks for personal information up front relating to your identity or banking information.
These are some of the techniques that we've learned of scammers attempting to use. There may be others. If you have any suspicions or are unsure about a job posting, please contact us so that we can look into it further.
If you are aware of a scam, here are some other places it can be reported:
See also: Scammers Impersonating Real Businesses
Let's work together to keep scammers out of business!
LinkedIn is the professional social network, and it’s important to put your best foot forward on the site.
While Facebook is more the place for family photos and fun stories, LinkedIn is where you can look for a
job, interact with prospects, and connect with future clients.
While we all know that it’s important to fill out your profile and make it as impressive as possible, there
are some other tips and advice that can take your profile to the next level.
Your professional summary should be a snapshot of your career that is not resume-like. Your resume
and accomplishments can be listed in the “Experience” portion of your profile.
Your summary should include what you do and how you can help others. It should feature keywords
based on your job or business, as well as the major accomplishments that you wish to feature.
In addition to your summary, be sure to fill out as many sections as possible with relevant information; it
will make your profile more robust!
How will future clients or a recruiter contact you? Yes, they can go through the LinkedIn site, but they
might want to take the communication off the site.
Be sure to include a working email address and/or phone number directly at the end of your professional
summary. Make it easy for connections to communicate with you, as email and phone calls are typically
more convenient (and checked more frequently) than the site itself.
A great photo is a critical component of your LinkedIn profile. While you don’t need to go out and secure
professional headshots, you should enlist the help of a friend or family member, in a nice location, to
assist you. It’s best to avoid the selfies for LinkedIn, and it’s equally as important to be dressed
Dressing appropriately does not necessarily mean a formal suit, but it does mean that you want to dress
to attract the type of job and/or clientele that you hope to achieve. If your business is more casual, you
can dress casually but professionally. Speak to your audience in your pose, clothing, photo location, and
smile. Your photo says a lot about you, and it’s important that you spend time making it a reflection of
your professional self.
Your profile should be a help to others. Whether that person is trying to book a speaker, find more
information about your company, or simply see your past accomplishments, make it easy for them!
Include everything you’ve done that may be of interest, and keep it brief and to the point. When someone
goes to your page, they shouldn’t feel like they have to go to several other profiles to get a solid glimpse at
your professional life.
Another way to help others is to provide value in your feed. Take a few moments each day to post a
meaningful or inspirational update to your connections. This keeps you on the minds of these people,
which can make you the first pick when they’re seeking an expert for hire or assistance. These posts
don’t need to be time consuming, but they will go a long way in making you look like the expert in your
When you’re going to hire someone or go somewhere, what’s the first thing you do? Look at the reviews!
LinkedIn has their own type of professional review system in their recommendations feature.
Ask some of your top clients or customers to write a review for you. You’ll want to keep these up to date
and featuring the work that you most want to promote. If you worked with an especially exciting client
and they’re happy with your work, make the request right then. If you connect with your top clients at
the right times, they’ll be more than happy to write a glowing recommendation that will help with your
If you work from home, you probably encounter the common misconception that you spend most of your workday sitting on your couch in your pajamas with only a half-charged laptop to keep you in contact with the working world. It is true that working from home gives you a level of freedom that isn't available to the commute-and-cubicle set, but if you're successful, you make your work environment match or even exceed that of a real office. You keep strict hours and a strict dress code, and you have a designated workspace with a range of technologies that keep you productive and competitive.
If you're trying to find this balance, consider the following technologies to help you out. Then, you'll see that they only thing missing from a traditional office is the daily commute.
Working from home takes discipline. You are surrounded by all kinds of distractions, including the television, laundry, and children, but you have the same demands as any other employee. Technology can be a great tool for separating your work life from your home life. Smartphone apps like Toggl allow you to track your work life the way any at-office time keeper does, so you know when you put your eight hours in. If you need to limit your time on Facebook or BuzzFeed, RescueTime runs in the background on your computer or phone and limits your time on sites that are notorious for wasting time. If you have the opposite problem and find it difficult to separate yourself from work at the end of the day, use Eternity Time Log to restore balance by tracking your work and play. It even connects with your smartwatch to alert you when it might be a good time time to take a break and smell the roses.
Working from home doesn't always mean working alone. There are meetings to attend and large-scale projects that require collaboration across multiple departments. Google Hangouts and Skype have become standards for video communication on the web. When it's time to get down to work, Dropbox and Quickbase offer specific environments for sharing and managing files. One of the greatest features of these technologies is the ability to track changes over time and quickly delegate tasks for different team members. Physical offices used to be a necessity because you needed an actual location to bring everyone together, but as technology finds newer, better ways for people to connect from remote locations, the cube farm becomes more and more irrelevant.
If you run your own business out of your house, technology is necessary for promoting your business and giving you a leg up in a competitive market. If you meet with clients at your home office, there are subtle ways to make it feel more like a place of business. When combined with mirroring capabilities of Apple TV and Chromecast, a high-def OLED display is perfect for displaying PowerPoint presentations and product demonstrations. Your clients will be so impressed, they won't ever want to go back to their office.
Having a prominent, consistent and engaging social media presence is non-negotiable if you want to be successful; it builds trust with customers, draws in new customers and helps retain customers. That said, there are specific strategies businesses can use to improve social networking tactics and, ultimately, drive more business.
There are countless social networks to choose from, each one with its own medium. For example, Pinterest and Instagram focus on visuals, Twitter relies on text and Reddit runs on its discussions. Not all business models are fit for every social network. It is important for businesses to focus on one to two social accounts that really fit the business model, brand, customer base and overall goals. To do this, research your demographic to find out which social networks they use the most. From there, narrow that down to the networks you can use effectively and consistently.
Customers browsing through social media platforms find businesses at random through hastags. Hashtags group relevant content together making it easier for potential customers to find your business. You can create a hashtag specific to a campaign to expand your brand reach. As an example, Lifelock uses this technique on their Facebook page with the hashtag #Lifelockforgood which highlights the businesses volunteering efforts.
Social media platforms are excellent resources to build trust and sincere relationships with your customers and clients. But, in order to build that foundation, your business must have a consistent presence on social media. When a potential customer or client considers buying from you, they will likely visit your social accounts, and if you haven't tweeted, pinned or updated a status in more than three weeks, it could cause the customer to veer away and buy from someone else. Build a consistent schedule that your business can stick to. Gain the trust of your customers and prove your validity as a resource for what your audience needs.
No one wants to interact with auto-responses or a constant barrage of pre-scheduled posts and updates. It is essential that businesses engage with customers and respond to inquiries in a timely manner. This humanizes your business and instills a certain level of comfort and shows that your employees are relatable. Engaging with your customers will make your brand stand out instead of blending in with flat, one-dimensional businesses.
Being a consistent voice on social media platforms can be a hefty amount of work if you're not organized. Creating a schedule or editorial calendar is more efficient than spending hours posting everyday. A few things to consider:
Is your audience engaged? Creating a winning editorial calendar that posts everyday at noon is pointless if your demographic is most active in the evening. Use social media analytics tools like Buffer or Hootsuite to determine the best time of day for you to schedule posts.
What content is most popular? Track the most popular content for your audience so you can continue to maximize on that interest and engagement across all channels.
Are you posting actionable marketing? You want to include things like coupon codes, previews of new arrivals or any other incentive for followers to find out more information about your business and make a purchase.