Location: Shelton, WA
Social media is very important for business! It’s a place to share your knowledge, business doings, and much more. It’s well known that you shouldn’t spend most of your time on social media in “sales mode,” but how do you post graphics that still get attention?
If you’re not sure where to start, read below for some tips for social media graphics that stand out and engage your audience.
When you’re choosing text, make sure it’s easy to read! Script fonts can be okay, but use them sparingly. The goal is for your information to be read, and your audience will get frustrated by overly fancy fonts. Make sure the font is large enough to read as well, so that readers can comfortably see the text at a distance. Additionally, you’ll want to ensure that there’s not an excessive amount of copy.
Most graphics programs will have a number of fonts to choose from, such as Canva.com. This is an easy-to-use graphics program that you can pick up in just a few minutes. It’s free to use, and they feature many fonts, colors, photos, and more.
Lastly, you can create graphics of the right size in Canva. They feature layouts (with correct sizing) for Facebook event covers, blog posts, social media posts, posters, and so on. This way, you’re designing with the correct proportions.
Whether it’s too many colors or colors that simply don’t jive together, be careful with color! Canva event put together a helpful article that provides color combinations that work.
Sometimes you’ll want a natural vibe, or a more modern pop vibe, and this can help you with that! You can also get inspiration from magazines, nature, and art - just be sure that you’re checking the balance of color, brightness, and mood of the post.
Pick an image
Your image can make or break your graphic! Although images are very important, they must be sourced legally. Make sure you’re utilizing a paid membership site such as Adobe Stock, or get free images on sites such as Pexels or Pixabay. Whichever site you use that’s free, make sure your images are royalty free for your use.
Once you’ve found a site or two for graphics, choose the right one. Make sure it’s making an impact and giving off the right vibe. If you’re going to write over an image, make sure the image and text color is contrasting enough, or pick an image with enough negative space for text.
Once you create your image, share it! You can do this on your business or personal page, and have your employees do the same. If you’re posting images to your blog or on other websites, make sure you have a social media “share” bar involved, so the graphic can go to Facebook, Twitter, Instagram, and Pinterest easily.
The more eye-catching, helpful, and relevant your image is, the more likely it is to be shared. More shares = more business and recognition!
Whether you already work from home or you’re seeking your first home based job, an interview is likely part of that process. Believe it or not, many of the interview tips for a traditional office job still apply to home based career positions. Read along for some of our best advice for interview success!
This may seem odd since your interview will take place from home, but dressing professionally is key! First of all, the interview might take place over Skype, Zoom meeting, or another video conference. Even if it’s not, dressing the part will help you feel more prepared to put your best face forward.
Take a few extra minutes to prepare to look your best, as it will help your confidence!
It often looks a lot better if you know something about the company you’re interviewing to work for. Take some time before the interview to visit their website, social media pages, and check for any recent news about things going on within their organization.
In addition to learning about the company itself, educate yourself on the industry. You don’t need to do an in depth dive, but having some knowledge is key, and allows you to answer questions with more clarity and understanding.
Lastly, when you apply for the position, make sure you read carefully! Have a great understanding of what the job position entails, as well as the skills, education and personality needed to succeed.
In any interview, it’s likely that the employer or hiring manager will ask if you have any questions. This is a prime time for you to show interest and gain more insight into the employer. Spend some time coming up with a few questions ahead of time, but here are a few to get you started:
What is your company culture like?
How will we communicate as a team?
How do you measure success in this job position?
What are the day-to-day responsibilities for this job position?
What are some of the qualities of successful people in this position or company?
Make sure you know your resume inside and out! Interviewers will often have your resume in front of them during your interview, and they might pick out older job positions, clubs or positions that aren’t super fresh in your mind.
Take some time to review your resume ahead of time, and be ready to discuss every piece on it. For bonus points, do this with an eye for what’s the most “stand out” and applicable about each resume item for the position you’re interviewing for.
Common courtesy goes a long way! Before the interview, begin drafting a standard thank you email. After the interview has been completed, fill it in with details about your conversation. There’s no need to make this more than 3-4 sentences, but personalizing it can make a good impression.
Thank the interviewer for their time, mention a point of conversation from the interview, and continue to express your interest. From there, be sure to follow up within a few days - being proactive is key! Unless the interviewer gave you a specific time frame for a decision, there’s no harm in checking in.
Summer is almost here! School will be out soon, and we move on to one of the most fun times of the year. Although it’s summer, work doesn’t usually stop. It may be lighter in the summer months, depending on your industry, but work still must be considered.
Enjoy this time of year while still being productive! Read along for some of our best tips to do just that.
As we mentioned before, hours and schedules are often lighter or more flexible in the summer. More people are traveling and taking time off with their kids, and there’s a general air of relaxation. If this is the case for your job or industry, adjust your hours! Maybe you can set it up so you have some time with your kids in the afternoon for activities, and you can start earlier in the morning or go later into the evening.
Summer routines are fun - the pool, swim team, sports, and cookouts - but it’s still a routine! Plan something fun with your friends and family, and try to make it something you can’t do in the colder months. Plan a trip to a local amusement park, take a road trip for a fun event, or plan a staycation that gets you out of your immediate area.
Utilize this time of year to get out of your comfort zone, and do something that you will look forward to.
It’s summer, so by all means - get outside! If you’re working, you can still appreciate the outdoors. Bring a comfy chair on your deck or the patio and work outside for a few hours. It can feel like a mini vacation to simply breathe in the warm, fresh air for a bit.
If you’re used to meeting up with friends or co-workers at coffee shops or over lunch, maybe suggest a picnic. You could also work together outdoors at a nice, quiet park, or even outdoors at the cafe. It’s a great time of year to mix things up a bit, and enjoy the sun and warmth while it’s still around!
Since your kids will likely be with you during the summer, involve them in your day to day. As we said above, it can be as simple as leaving some time during their most active time of day to swim together, see an outdoor movie in a park, or take a hike on a local trail.
Of course you can still do these things after hours as well, but it can be kind of fun to break free from the norm.
Summer is all about relaxation, having fun, and leaning in towards more flexibility. Take time to spend with your friends and family, and make sure you’re doing some special things that make this time of year even better.