Michelle Lynchard Life Coaching – Marketing Specialist
I am the Marketing Specialist for you! As a seasoned marketing professional with years in the industry, I have results-based marketing experience designing, implementing and managing both traditional and digital marketing campaigns. I am a marketing leader with expertise in digital marketing technology leveraging consumer insights in strategic decision making. The past 5 years I have been working remotely with various clients (including a life-coacing company) to create, write, manage, track and analyze digital, social media and email marketing campaigns.
Building and maintaining business relationships through various marketing strategies is what I excel in. Whether I am writing marketing content, developing new marketing campaigns or managing projects, I produce results. My passion for delivering fresh, innovative marketing solutions, enthusiasm as a people person, and proven marketing experience make me a natural for this position.
In my role as new products development consultant to leading Fortune 500 consumer packaged goods companies, I worked closely with VP’s and their marketing departments directing and managing projects to develop actionable new product, packaging, and technology ideas that led to new product introductions that are in the market today. In this role, I often performed business analysis to determine marketing plans that would allow for optimal market share growth, new product entry into a market, or increase brand awareness to leverage brand equities.
Through the years I have increased customer traffic and sales for companies by designing, developing and analyzing traditional as well as digital campaigns. I write and design marketing materials such as; email “drip” campaigns, web landing pages, brochures, blog posts, newsletters, digital and web ad content, press releases, and social media (Facebook, YouTube, Twitter, LinkedIn, and Instagram) posts and ads.
I am a very dedicated team player with excellent writing, project management, and multi-tasking skills which lead to meeting project deadlines. I am very computer savvy and will pick up systems quickly. I am proficient in programs such as MS Word, Excel, PowerPoint, Adobe Photoshop, Canva, and Google Systems. I also have used various inbound marketing and CRM programs like WordPress, Google Analytics, Click Funnels, Mail Chimp, Thrive Hive, Salesforce, and Constant Contact.
I feel I would be an excellent fit for your company and this position. Please contact me to further discuss how my skills and experience would be an excellent fit for this position and your company.